Why Successful People Are Not Happy
The ladder of success leads rung by rung to merely more success, not happiness. Fatherhood has a way of forcing us to reexamine our views in a way that is always not so easy. I always felt that, as a father, part of my role was...
Eight Simple Ways To Gain Favor In Selling
Many women have a natural proclivity to be pleasing and have been told it’s a bad thing. Let me stir the pot today. It’s a great quality for selling. No matter if you are male or female, to find or keep customers, it’s wi...
Ethical Issues For Attorneys Using Social Media
As attorneys rush to use social media, new issues are emerging that could cause trouble for some in the legal profession. There has been an argument of attorney advertising ethics since the Supreme Court opened the doors for at...
Q1 Venture Capital Investments In Southern California Nears $1 Billion
The MoneyTree™ Report from PricewaterhouseCoopers, The National Venture Capital Association. Thomson Reuters tell us that there were just under a billion dollars in venture capital investments in the Southern California regio...
Welcome To A New Concept In Publishing
Welcome to Southern California Professional Magazine, a radically new concept in journalism, publishing, and communications. While some traditional print magazines are still making a go of it, sadly, many have faded away. Man...
Employers Don’t Have To Ensure Lunch
The California Supreme Court recently ruled that employers are under no obligation to ensure that workers take legally mandated lunch breaks. This case has impact on millions of California workers and thousands of California em...
Hemsworth To Be Interviewed On Stars of PR Radio
Brian Hemsworth, contributor to Southern California Professional Magazine will be interviewed by Cindy Rakowitz Thursday on the Stars of PR radio show. They’ll be discussing the magazine, marketing, and a whole bunch of...
Ensuring Litigation Success
Raised in Northern California, Ian Corzine has helped create a fast-growing insurance and business law practice in Southern California with clients nationwide. Ian Corzine, of West Corzine, LLP is not your stereotypical insuran...
Entertainment Employment Up, Box Office Down
Employment in the entertainment industry is up by nearly ten percent in California over the past year, as reported by Reuters according to a report by the Los Angeles County Economic Development Corporation. More than 10,000 em...
The Alpha Brand
Why some businesses are destined to be market leaders. HP, Dell, and Lenovo make great computers. But Apple is a great brand. Adidas and Converse are excellent shoes. But Nike just does it. BMW and Toyota make amazing hybrid ca...
Rating Today’s Business Buyers: Family Members
Once the decision to sell has been made, a business owner should be aware of the number of possible business buyers. Just as small business itself has become more sophisticated, the people interested in buying them have also be...
About Southern California Professional
Southern California Professional Magazine is California’s first Dual Internet Platform™ (DIP™)* online business publication. Written exclusively by leading business professionals, Southern California Professional focuses on business, financial and legal matters affecting businesses, business owners, and their clientele. Contributors include attorneys / lawyers, accountants, business consultants and advisors, and business owners.
Southern California Professional features articles on business, finance and legal issues written in a reader-friendly way. It is designed to provide individuals, families, businesses and business owners with information and strategies that will guide them through many of today’s challenging business, financial and legal issues.
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