- The Path To Partner
- Pro Football Back To L.A.?
- San Diego’s Top Three Industries
- Frivolous Lawsuits Alive And Well In CA
- Entertainment Employment Up, Box Office Down
- How To Market Yourself As An Expert
- Selling A Business In A Tight Economy
- The Leap of Faith: Buying a Franchisor
- Are Employees Blogging You Into Bankruptcy?
- Keeping Clients Happy After You Buy
- More
- Independent Contractor vs. Employee—Easy as A, B, C?
- As California Goes, So Goes U.S.
- What’s An NFL Move To Los Angeles Worth? Billions!
- Weed Workers Burning Out
- California Real Estate Likely To Slow
- One-On-One With Jeff Munjack
- One-On-One With Vikki Stone
- The Alpha Brand
- Why Successful People Are Not Happy
- Ensuring Litigation Success
- More
About The Magazine
Southern California Professional Magazine is California’s first Dual Internet Platform™ (DIP™)* online business publication. Written exclusively by leading business professionals, Southern California Professional focuses on business, financial and legal matters affecting businesses, business owners, and their clientele. Contributors include attorneys / lawyers, accountants, business consultants and advisors, and business owners.
Southern California Professional features articles on business, finance and legal issues written in a reader-friendly way. It is designed to provide individuals, families, businesses and business owners with information and strategies that will guide them through many of today’s challenging business, financial and legal issues.
Taking Millennials Mainstream
What one marketing professional and part-time university professor has learned about millennials may surprise you! They are not who mainstream media thinks they are! They are lazy. They are loners. They are narcissistic. Thatâ€...
Business Development For Young Professionals
Getting young professionals to blend online and offline marketing strategies will grow the receivables for your firm. Young attorneys and accountants have traditionally been a firm’s worker bees. Senior partners throw tons of...
Brown To Build Electric Car Charging Network
Governor Edmund G. Brown Jr. announced a $120 million dollar settlement with NRG Energy Inc. that will fund the construction of a statewide network of charging stations for zero-emission vehicles (ZEVs), including at least 200 ...
Sheryl Mazirow Pens Feature on Smarter Commercial Leasing
One positive aspect of the down economy for business owners is that in many areas it has shifted from being a “landlord’s market” to a “tenant’s market.” If you know what you’re doing, ...
Q1 Venture Capital Investments In Southern California Nears $1 Billion
The MoneyTreeâ„¢ Report from PricewaterhouseCoopers, The National Venture Capital Association. Thomson Reuters tell us that there were just under a billion dollars in venture capital investments in the Southern California regio...
3 Things Every CEO Should Know About Today’s Marketing
Follow these rules for a successful future. Ignore them, and you may risk everything. As a CEO, a president, a managing partner, you are the figurehead for your company. You are the leader, the north star, and the light to whic...
Eight Simple Ways To Gain Favor In Selling
Many women have a natural proclivity to be pleasing and have been told it’s a bad thing. Let me stir the pot today. It’s a great quality for selling. No matter if you are male or female, to find or keep customers, it’s wi...
Crisis Management In A Rapid-Fire Communication World
Disasters. Lawsuits. Scandals. Criminal Matters. All strike fear into the souls of business owners. Having a well-thought-out crisis plan can help you avert a business-threatening problem. What happens when there is a natural d...
Losing Your Concentration
Using philanthropy to diversify and generate income is easier than you think. Do you own too much of a good thing? One of the keys to successful long-term investing is diversification—owning enough of different kinds of inves...
Weed Workers Burning Out
With pot hitting the shelves this past January 1 in California, pot shops are not the laid back shops one might have expected. In fact, they’re crazy busy. January saw long lines outside new dispensaries, extended hours, and ...
The Leap of Faith: Buying a Franchisor
While buying a franchise operation may have challenges, there are also pay-offs when done properly. This economy has caused a lot of businesses to change ownership. The problems on one side of the table have become opportunitie...
About Southern California Professional
Southern California Professional Magazine is California’s first Dual Internet Platform™ (DIP™)* online business publication. Written exclusively by leading business professionals, Southern California Professional focuses on business, financial and legal matters affecting businesses, business owners, and their clientele. Contributors include attorneys / lawyers, accountants, business consultants and advisors, and business owners.
Southern California Professional features articles on business, finance and legal issues written in a reader-friendly way. It is designed to provide individuals, families, businesses and business owners with information and strategies that will guide them through many of today’s challenging business, financial and legal issues.
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