SoCalPro Blog

August 1, 2017

We’ve Added Video!

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Written by: Jerri Hemsworth
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So, if you missed our last post, SoCalProfessional is now actively updating the website and our social media with video! Our goal is to shoot video of each contributor talking about key issues from their most recent submission.

Why video? To some, that may seem like a dumb question, but’s not. In some professional circles, video is what used car salesmen do. It’s what schlocky ambulance chasers use. And it’s what millennials use, not professionals.

According to MWP Digital Media, 55% of people watch videos online everyday.

According to Tubular Insights, 54% of senior executives share work related videos with colleagues weekly.

And according to Wistia, people spend on average 2.6X more time on pages with video than without it.

So, Mr. DeMille, we’re ready for our closeup!

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About the Author

Jerri Hemsworth
Jerri Hemsworth
Jerri Hemsworth is Founder/CEO and Creative Director of Newman Grace Inc. Established in 1996, Newman Grace demystifies and simplifies marketing by providing great strategies, great creative materials, and doing so in a friendly way that makes clients feel comfortable and cared for. Jerri is an Editor of Southern California Professional. She is an adjunct faculty member of Woodbury University where she teaches Graphic Design. She also sits on the advisory board of directors for Shane's Inspiration (www.shanesinspiration.org), a non-profit organization committed to designing inclusive playgrounds and programs that unite children of all abilities.




 
 

 
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