SoCalPro Blog

May 22, 2012

Welcome Issue #2 of Southern California Professional!

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Written by: Brian Hemsworth
Southern California Professional May June July 2012

Issue #2 of Southern California Professional Magazine has arrived! We’ve posted the articles, so you’re free to read as you like. It’s full of news, articles and features for professionals and their clients, business owners, and others involved in business in Southern California.

What’s your company worth? What can you do to boost its value? We talked to valuation expert and investment banker Davis Blaine of the Mentor Group and Mentor Securities to give us the inside scoop.

Cloud computing…now what’s that all about? What’s it mean, and what do I need to know about it? CPA and IT expert Bob Green of SingerLewak give us the lowdown.

What do you do when a crisis hits your business? What steps can you take to minimize the impact, and what can you do to fight off the bad press after it happens? PR pro Cindy Rakowitz, author of the new book Emergency Public Relations: Crisis Management in a 3.0 World offers great insight in her feature article.

Does outsourcing work? What are good applications of outsourcing? Is it right for your business? Sandy Allan, president of Technology & Operational Solutions, Inc., guides us through the outsourcing thought process.

Young professionals…what are they good for? Traditionally they have been the backbone of law firms and accounting firms, cranking out the billable hours. Today, professional service firms are asking more of their associates and managers—they need to bring in business, too. Brian Hemsworth, president of Newman Grace, gives us some tips and tricks for turning  younger professionals into rainmakers.

We’ve got all that and more in our newest issue, so sit back and click away as you enjoy Southern California Professional Magazine issue #2!

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About the Author

Brian Hemsworth
Brian Hemsworth is the president of Newman Grace Inc., a Los Angeles-based marketing and brand consulting firm. He is also a member of the adjunct faculty of Pepperdine University, and has published more than 100 articles on business, marketing, technology, travel and fitness. Visit Newman Grace Inc. or to learn more about Brian and his professional services. Read more about Brian Hemsworth...


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