Features


SoCalPro-The-Alpha-Brand-Brian-Hemsworth
Current Issue

The Alpha Brand

Posted  January 16, 2018  by  Brian Hemsworth

Why some businesses are destined to be market leaders. HP, Dell, and Lenovo make great computers. But Apple is a great brand. Adidas and Converse are excellent shoes. But Nike just does it. BMW and Toyota make amazing hybrid cards. But Tesla? Well, they’re Tesla. Some brands seem to be born leaders. Forged in the […]

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woman holds paper with word unhappy in office
Business

Why Successful People Are Not Happy

Posted  January 15, 2018  by  Mark Jaffe

The ladder of success leads rung by rung to merely more success, not happiness. Fatherhood has a way of forcing us to reexamine our views in a way that is always not so easy. I always felt that, as a father, part of my role was to try to put my son’s newfound experiences into […]

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SoCalPro-Ensuring-Litigation-Success-Ian-Corzine
Current Issue

Ensuring Litigation Success

Posted  January 10, 2018  by  Brian Hemsworth

Raised in Northern California, Ian Corzine has helped create a fast-growing insurance and business law practice in Southern California with clients nationwide. Ian Corzine, of West Corzine, LLP is not your stereotypical insurance litigator, nor is he your stereotypical attorney. For those following him on social media, you’d think he’s a friend of an adventurer […]

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Warning Your Trademark is Expiring. Or Is It?
Current Issue

Warning! Your Trademark is Expiring. Or Is It?

Posted  January 10, 2018  by  Dana Delman, Esq.

A lot of time and expense are put into registering trademarks. Here are some best practices for registering and protecting your business from scammers. For small business owners and start-ups, registering a trademark is fairly straightforward if you do your due diligence before filing and meet generous trademark office deadlines. However, there are minor nuances […]

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Millennium Biltmore Hotel, Los Angeles, USA
Business

Favorite Business Hotels for Southern California Professionals

Posted  January 1, 2018  by  Brian Hemsworth

A survey of some of the best places to stay when doing business in Southern California! Some like it. Some hate it. It can be lux and wonderful, or fast and furious. But we all do it—business travel! Each year, more than 40 million visitors come to the greater Los Angeles area. San Diego gets […]

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Not Your Father's Office By Sheryl Mazirow
Current Issue

Not Your Father’s Office Space

Posted  October 1, 2017  by  Sheryl Mazirow

Welcome to the brave, new world of office space in the Los Angeles market. It is comprised of neighborhoods, communities, huddle spaces, hoteling, benching, pathways, and—above all—collaborative space. Oh, and let’s not forget the ability to bring man’s best friend, our beloved dog, to work. Today’s office space landscape is far different than it was […]

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Not Your Father's Office By Sheryl Mazirow

Not Your Father’s Office Space

Welcome to the brave, new world of office space in the Los Angeles market. It is comprised of neighborhoods, communities, huddle spaces, hoteling, benching, pathways, and—above all—collaborative space. Oh, and let’s not f...
by Sheryl Mazirow
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BlackMagicCam

We’ve Added Video!

So, if you missed our last post, SoCalProfessional is now actively updating the website and our social media with video! Our goal is to shoot video of each contributor talking about key issues from their most recent submission....
by Jerri Hemsworth
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Stephen-Frueh-PhD-Orphan-Negativity-Southern-California-Professional-Magazine-header

The Orphan of Negativity in the Workplace

Stephen W. Frueh, PhD, CEO of Centrifugal Leadership, speaks on identifying the “orphan” of negativity in the workplace. The are people in companies that feel like outsiders and because of such, their production and partici...
by Jerri Hemsworth
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Stress in Retirement

Retirement Stress Is Increasing

Many California workers today are feeling stressed about retirement, and a new study indicated that many Americans are not taking steps to prepare for it. Those feeling stressed have lower levels of retirement confidence and ar...
by Jerri Hemsworth
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News and Views: Pot Economy in California

Pot Economy Projected At More Than $7 Billion In California. But…

The cannabis culture is quickly becoming the cannabis economy here in California. The November 2016 vote that legalized pot here is scratching the surface of popular knowledge, but those in the know are seeing huge investment i...
by Jerri Hemsworth
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Social Media info graphic

The 5 Social Media Platforms You Can’t Ignore

With social media, there is no “one size” fits all. In fact, it’s less important what you like, but rather what your customers and clients like, trust, and value. Here are five social media platforms no business can leave...
by Brenda Hill
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Eliminating Negativity At Work

Eliminating Negativity At Work

Here are four hidden psychological factors that corrupt performance. Business consulting often focuses on the most tangible challenges: cash flow, supply chain, work flow, job descriptions, salaries and bonuses. In my work with...
by Stephen Frueh, PhD
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Six Networking Myths & Mistakes

6 Networking Myths & Mistakes

An exclusive excerpt from the new book Naked Without A Network! During my many years of learning about networking and fostering relationships, I have probably heard every networking myth (i.e., excuse for not putting forth the ...
by Davis Blaine
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Law
The Path To Partner, Yi Sun Kim

The Path To Partner

How Yi Sun Kim, the newest partner at Greenberg & Bass, parlayed a bad economy, hard work and philanthropy into a burgeoning practice and a happy life. When you have a conversation with Yi Sun Kim, you quickly get the idea ...
by Jerri Hemsworth
1

 
 
Taking Millennials Mainstream

Taking Millennials Mainstream

What one marketing professional and part-time university professor has learned about millennials may surprise you! They are not who mainstream media thinks they are! They are lazy. They are loners. They are narcissistic. That...
by Brian Hemsworth
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Drew Grey of SRG

Grey Matters

One of Southern California’s leading financial advisor/CFO/CPA’s speaks out on current trends. Don’t call Drew Grey an accountant. He hates that. It’s not that he isn’t a CPA (he is), or that he is ashamed of it (he...
by Brian Hemsworth
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