Features


SoCalPro-The-Alpha-Brand-Brian-Hemsworth
Current Issue

The Alpha Brand

Posted  January 16, 2018  by  Brian Hemsworth

Why some businesses are destined to be market leaders. HP, Dell, and Lenovo make great computers. But Apple is a great brand. Adidas and Converse are excellent shoes. But Nike just does it. BMW and Toyota make amazing hybrid cards. But Tesla? Well, they’re Tesla. Some brands seem to be born leaders. Forged in the […]

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woman holds paper with word unhappy in office
Business

Why Successful People Are Not Happy

Posted  January 15, 2018  by  Mark Jaffe

The ladder of success leads rung by rung to merely more success, not happiness. Fatherhood has a way of forcing us to reexamine our views in a way that is always not so easy. I always felt that, as a father, part of my role was to try to put my son’s newfound experiences into […]

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SoCalPro-Ensuring-Litigation-Success-Ian-Corzine
Current Issue

Ensuring Litigation Success

Posted  January 10, 2018  by  Brian Hemsworth

Raised in Northern California, Ian Corzine has helped create a fast-growing insurance and business law practice in Southern California with clients nationwide. Ian Corzine, of West Corzine, LLP is not your stereotypical insurance litigator, nor is he your stereotypical attorney. For those following him on social media, you’d think he’s a friend of an adventurer […]

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Warning Your Trademark is Expiring. Or Is It?
Current Issue

Warning! Your Trademark is Expiring. Or Is It?

Posted  January 10, 2018  by  Dana Delman, Esq.

A lot of time and expense are put into registering trademarks. Here are some best practices for registering and protecting your business from scammers. For small business owners and start-ups, registering a trademark is fairly straightforward if you do your due diligence before filing and meet generous trademark office deadlines. However, there are minor nuances […]

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Millennium Biltmore Hotel, Los Angeles, USA
Business

Favorite Business Hotels for Southern California Professionals

Posted  January 1, 2018  by  Brian Hemsworth

A survey of some of the best places to stay when doing business in Southern California! Some like it. Some hate it. It can be lux and wonderful, or fast and furious. But we all do it—business travel! Each year, more than 40 million visitors come to the greater Los Angeles area. San Diego gets […]

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Not Your Father's Office By Sheryl Mazirow
Current Issue

Not Your Father’s Office Space

Posted  October 1, 2017  by  Sheryl Mazirow

Welcome to the brave, new world of office space in the Los Angeles market. It is comprised of neighborhoods, communities, huddle spaces, hoteling, benching, pathways, and—above all—collaborative space. Oh, and let’s not forget the ability to bring man’s best friend, our beloved dog, to work. Today’s office space landscape is far different than it was […]

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Drew Grey of SRG

Grey Matters

One of Southern California’s leading financial advisor/CFO/CPA’s speaks out on current trends. Don’t call Drew Grey an accountant. He hates that. It’s not that he isn’t a CPA (he is), or that he is ashamed of it (he...
by Brian Hemsworth
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Losing Your Concentration

Losing Your Concentration

Using philanthropy to diversify and generate income is easier than you think. Do you own too much of a good thing? One of the keys to successful long-term investing is diversification—owning enough of different kinds of inves...
by Juan Ros
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Is Now The Time To Sell Your Business

Is Now The Time To Sell Your Business?

The economy is improving and business is up, but is now the time to sell? You might be surprised! Knowing that you want to sell is easy. You decide that. Knowing when to sell, well now that’s a bit tougher. Will the market go...
by Matt Coletta
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Life / Work Balance For Men

The Life/Work Balance Conundrum For Men

The more I interact with established business men, the more I have come to know that they struggle just as much, if not more, than us women with the whole “Life / Work Balance” issue. Women are far more forthcoming ...
by Jerri Hemsworth
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SoCalPro-Tech-Wise-The-Shrinking-Tablet

The Shrinking Tablet: Who Needs It?

In its first month, the iPad Mini broke sales records. Now a flood of mini tablets has hit the market. Are they really necessary? As a devoted Apple fan, as well as the owner of a Mac-technology consulting firm, you’d think I...
by C. David Joyce
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SoCalPro-Ethical-Issues-For-Attorneys-Using-Social-Media

Ethical Issues For Attorneys Using Social Media

As attorneys rush to use social media, new issues are emerging that could cause trouble for some in the legal profession. There has been an argument of attorney advertising ethics since the Supreme Court opened the doors for at...
by Brenda Hill
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SoCalPro-3-things-Every-CEO-Should-Know-About-Marketing-Hemsworth

3 Things Every CEO Should Know About Today’s Marketing

Follow these rules for a successful future. Ignore them, and you may risk everything. As a CEO, a president, a managing partner, you are the figurehead for your company. You are the leader, the north star, and the light to whic...
by Brian Hemsworth
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Tony-Fadell-iPod-Inc-Magazine

Tony Fadell – The Guy Who Invented the iPod

There are lots of “urban business myths” floating around—from Facebook to Chia Pets, McDonald’s to Microsoft. But one of my favorites is the iPod. I remember driving in my car hearing a DJ talk about this ra...
by Brian Hemsworth
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business card

Lame Excuses For Not Running Your Own Business

Being around so many professionals from all different walks allows me to be inquisitive and candid. I like to ask intriguing and sometimes thought-provoking questions. In the last 15 years, I’ve become an advocate for sma...
by Jerri Hemsworth
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SoCalPro-Matt-Coletta-Rating-Today-Business-Buyers-Individual.72

Rating Today’s Business Buyers: The Individual Buyer

The decision to sell has been made. A business owner should be aware of the number of possible business buyers. Here is another of today’s most active categories of business buyers: The Individual Buyer Third In A Series Most...
by Matt Coletta
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Rating Today's Business Buyers--Foreign Buyers

Rating Today’s Business Buyers: The Foreign Buyer

The decision to sell has been made. A business owner should be aware of the number of possible business buyers. Here is another of today’s most active categories of business buyers: The Foreign Buyer Second In A Series Foreig...
by Matt Coletta
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