Southern California Professional Magazine is California’s first Dual Internet Platform™ (DIP™)* online business publication. Written exclusively by leading business professionals, Southern California Professional focuses on business, financial and legal matters affecting businesses, business owners, and their clientele. Contributors include attorneys / lawyers, accountants, business consultants and advisors, and business owners.
Southern California Professional features articles on business, finance and legal issues written in a reader-friendly way. It is designed to provide individuals, families, businesses and business owners with information and strategies that will guide them through many of today’s challenging business, financial and legal issues.
California ended the quarter on a slightly upbeat note. The state added more than 18,000 non-farm jobs in March 2012, according to the Employment Development Department of California. While the unemployment rate rose one tenth ...
The more I interact with established business men, the more I have come to know that they struggle just as much, if not more, than us women with the whole “Life / Work Balance” issue. Women are far more forthcoming ...
Here’s a rundown on what’s happening in the world of Internet, mobile and social media. Valuation FACEBOOK AT $90+ BILLION As of our release date for this issue, Facebook was in the final prep stages for its initial public ...
Getting young professionals to blend online and offline marketing strategies will grow the receivables for your firm. Young attorneys and accountants have traditionally been a firm’s worker bees. Senior partners throw tons of...
We’re probably around the peak, so say many in real estate. Low rates and low inventory have made for high prices, but with rates increasing, changes in tax laws, and questionable future scenarios, experts think we’re likel...
The cannabis culture is quickly becoming the cannabis economy here in California. The November 2016 vote that legalized pot here is scratching the surface of popular knowledge, but those in the know are seeing huge investment i...
An exclusive excerpt from the new book Naked Without A Network! During my many years of learning about networking and fostering relationships, I have probably heard every networking myth (i.e., excuse for not putting forth the ...
What one marketing professional and part-time university professor has learned about millennials may surprise you! They are not who mainstream media thinks they are! They are lazy. They are loners. They are narcissistic. Thatâ€...
There are lots of “urban business myths” floating around—from Facebook to Chia Pets, McDonald’s to Microsoft. But one of my favorites is the iPod. I remember driving in my car hearing a DJ talk about this ra...
Welcome to the brave, new world of office space in the Los Angeles market. It is comprised of neighborhoods, communities, huddle spaces, hoteling, benching, pathways, and—above all—collaborative space. Oh, and let’s not f...
Once you’ve acquired a new business or practice, here are four ways to keep the customers satisfied. Buying a business is a huge commitment, and before the ink dries on the contract, it’s easy to focus on the upside—the p...