Southern California Professional Magazine is California’s first Dual Internet Platform™ (DIP™)* online business publication. Written exclusively by leading business professionals, Southern California Professional focuses on business, financial and legal matters affecting businesses, business owners, and their clientele. Contributors include attorneys / lawyers, accountants, business consultants and advisors, and business owners.
Southern California Professional features articles on business, finance and legal issues written in a reader-friendly way. It is designed to provide individuals, families, businesses and business owners with information and strategies that will guide them through many of today’s challenging business, financial and legal issues.
With social media, there is no “one size” fits all. In fact, it’s less important what you like, but rather what your customers and clients like, trust, and value. Here are five social media platforms no business can leave...
Being around so many professionals from all different walks allows me to be inquisitive and candid. I like to ask intriguing and sometimes thought-provoking questions. In the last 15 years, I’ve become an advocate for sma...
Disasters. Lawsuits. Scandals. Criminal Matters. All strike fear into the souls of business owners. Having a well-thought-out crisis plan can help you avert a business-threatening problem. What happens when there is a natural d...
There are lots of “urban business myths” floating around—from Facebook to Chia Pets, McDonald’s to Microsoft. But one of my favorites is the iPod. I remember driving in my car hearing a DJ talk about this ra...
California ended the quarter on a slightly upbeat note. The state added more than 18,000 non-farm jobs in March 2012, according to the Employment Development Department of California. While the unemployment rate rose one tenth ...
Cloud computing is taking the business world by storm. Here’s what you need to know about “the cloud” and your business. Go to My PC” is a product that allows people to sign in to their office PCs from other locations, ...
The cannabis culture is quickly becoming the cannabis economy here in California. The November 2016 vote that legalized pot here is scratching the surface of popular knowledge, but those in the know are seeing huge investment i...
How Apple’s tablet has put pads of paper and laptops to shame! The iPad was launched with much poo-poo’ing from the PC crowd and a lot of head scratching from their own Mac crowd. Was it a tablet laptop? Was it a new form o...
Issue #2 of Southern California Professional Magazine has arrived! We’ve posted the articles, so you’re free to read as you like. It’s full of news, articles and features for professionals and their clients, b...
In its first month, the iPad Mini broke sales records. Now a flood of mini tablets has hit the market. Are they really necessary? As a devoted Apple fan, as well as the owner of a Mac-technology consulting firm, you’d think I...
Brian Hemsworth, contributor to Southern California Professional Magazine will be interviewed by Cindy Rakowitz Thursday on the Stars of PR radio show. They’ll be discussing the magazine, marketing, and a whole bunch of...