The Path To Partner
How Yi Sun Kim, the newest partner at Greenberg & Bass, parlayed a bad economy, hard work and philanthropy into a burgeoning practice and a happy life. When you have a conversation with Yi Sun Kim, you quickly get the idea ...
FacedIn, LinkBook, Twitrest & Pintwit: Who’s Doing What?
Here’s a rundown on what’s happening in the world of Internet, mobile and social media. Valuation FACEBOOK AT $90+ BILLION As of our release date for this issue, Facebook was in the final prep stages for its initial public ...
Crisis Management In A Rapid-Fire Communication World
Disasters. Lawsuits. Scandals. Criminal Matters. All strike fear into the souls of business owners. Having a well-thought-out crisis plan can help you avert a business-threatening problem. What happens when there is a natural d...
Taking Millennials Mainstream
What one marketing professional and part-time university professor has learned about millennials may surprise you! They are not who mainstream media thinks they are! They are lazy. They are loners. They are narcissistic. Thatâ€...
Pot Economy Projected At More Than $7 Billion In California. But…
The cannabis culture is quickly becoming the cannabis economy here in California. The November 2016 vote that legalized pot here is scratching the surface of popular knowledge, but those in the know are seeing huge investment i...
Are Employees Blogging You Into Bankruptcy?
An employer’s biggest productivity concern used to be whether employees were taking personal calls or playing solitaire on the computer. Social media has added a new demand for employer protection from cyber activities. Today...
Finding The True Value In Business Today
What an amazing time it is to be in business. Social media has everyone scrambling to rethink the value of their own marketing and how can it be leveraged into actual profit. But let’s be realistic, folks. Facebook just went ...
Southern California Business Blogs We Love
Southern California is a hotbed for some really great blogs. While many blogs are just shills and fronts for folks trying to “sell” services, we’ve found a number of them that we think are great reads. So, sit...
Are iPad’s Now Required For Business Meetings?
How Apple’s tablet has put pads of paper and laptops to shame! The iPad was launched with much poo-poo’ing from the PC crowd and a lot of head scratching from their own Mac crowd. Was it a tablet laptop? Was it a new form o...
Warning! Your Trademark is Expiring. Or Is It?
A lot of time and expense are put into registering trademarks. Here are some best practices for registering and protecting your business from scammers. For small business owners and start-ups, registering a trademark is fairly ...
We’ve Added Video!
So, if you missed our last post, SoCalProfessional is now actively updating the website and our social media with video! Our goal is to shoot video of each contributor talking about key issues from their most recent submission....
About Southern California Professional
Southern California Professional Magazine is California’s first Dual Internet Platform™ (DIP™)* online business publication. Written exclusively by leading business professionals, Southern California Professional focuses on business, financial and legal matters affecting businesses, business owners, and their clientele. Contributors include attorneys / lawyers, accountants, business consultants and advisors, and business owners.
Southern California Professional features articles on business, finance and legal issues written in a reader-friendly way. It is designed to provide individuals, families, businesses and business owners with information and strategies that will guide them through many of today’s challenging business, financial and legal issues.
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