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The Alpha Brand

Posted  January 16, 2018  by  Brian Hemsworth

Why some businesses are destined to be market leaders. HP, Dell, and Lenovo make great computers. But Apple is a great brand. Adidas and Converse are excellent shoes. But Nike just does it. BMW and Toyota make amazing hybrid cards. But Tesla? Well, they’re Tesla. Some brands seem to be born leaders. Forged in the […]

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Are Your Employees Blogging You Into Bankruptcy?

Are Employees Blogging You Into Bankruptcy?

An employer’s biggest productivity concern used to be whether employees were taking personal calls or playing solitaire on the computer. Social media has added a new demand for employer protection from cyber activities. Today...
by Karen Gabler
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Keep Clients Happy After You Buy

Keeping Clients Happy After You Buy

Once you’ve acquired a new business or practice, here are four ways to keep the customers satisfied. Buying a business is a huge commitment, and before the ink dries on the contract, it’s easy to focus on the upside—the p...
by Alyse Hart
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4.1.1

Obama Signs Jobs Act to Help Small Businesses

President Obama signed into law the American Jobs (Jumpstart Our Business Startups) Act, which is designed to help add jobs and bolster the economy. The bill includes $253 billion in tax credits and $194 billion in spending, pl...
by Jerri Hemsworth
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woman holds paper with word unhappy in office

Why Successful People Are Not Happy

The ladder of success leads rung by rung to merely more success, not happiness. Fatherhood has a way of forcing us to reexamine our views in a way that is always not so easy. I always felt that, as a father, part of my role was...
by Mark Jaffe
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The Orphan of Negativity in the Workplace

Stephen W. Frueh, PhD, CEO of Centrifugal Leadership, speaks on identifying the “orphan” of negativity in the workplace. The are people in companies that feel like outsiders and because of such, their production and partici...
by Jerri Hemsworth
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Southern California Professional Blog-Sales

Eight Simple Ways To Gain Favor In Selling

Many women have a natural proclivity to be pleasing and have been told it’s a bad thing. Let me stir the pot today. It’s a great quality for selling. No matter if you are male or female, to find or keep customers, it’s wi...
by Alyse Hart
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Six Networking Myths & Mistakes

6 Networking Myths & Mistakes

An exclusive excerpt from the new book Naked Without A Network! During my many years of learning about networking and fostering relationships, I have probably heard every networking myth (i.e., excuse for not putting forth the ...
by Davis Blaine
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Southern California Professional Blog Inside

Bringing MAGIC To The DODGERS!

Word got out last night, and the sports world is buzzing about it today. Guggenheim Baseball Management has been named as the group buying the Dodgers, and this is the group that has brought Magic Johnson in as a part of the de...
by Brian Hemsworth
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Eliminating Negativity At Work

Eliminating Negativity At Work

Here are four hidden psychological factors that corrupt performance. Business consulting often focuses on the most tangible challenges: cash flow, supply chain, work flow, job descriptions, salaries and bonuses. In my work with...
by Stephen Frueh, PhD
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Is Now The Time To Sell Your Business

Is Now The Time To Sell Your Business?

The economy is improving and business is up, but is now the time to sell? You might be surprised! Knowing that you want to sell is easy. You decide that. Knowing when to sell, well now that’s a bit tougher. Will the market go...
by Matt Coletta
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